The Independence of ATO

What separates ATO from other independent labels, is their motivation to build career artists. They look for truly talented performers, songwriters and musicians who’s passion for their art is genuine and dedicated who’s music can be created in a natural environment where their music is not compromised by stressful contractual obligations that an artist might have with a major label. ATO is important culturally, and within the music industry because they are truly dedicated to supporting truly talented artists. The label comments, in reference to its mission statement that "There is no timeline, but there is a plan to build the label on the quality of the musicians we work with."

David Gray-Babylon (Live)

Label History

ATO Records was founded by singer/songwriter Dave Matthews, and is managed by Coran Capshaw, as well as Chris Tetzeli and Michael McDonald. This label was started in early 2000. They are a New York based label located on Wall Street in New York City. ATO's music is distributed through the company RED. RED is a sales and marketing division which is owned by Sony Music Entertainment that handles distribution and release for over fifty independent record labels. The label has represented a wide variety of artists since it was established. ATO looks for artists that can develop over time and be given enough attention to create true works of art.

The first major successful release out of ATO was David Gray's album titled "White Ladder." The album, which had been released in the UK in 1998 was discovered by Dave Matthews who decided to release the album in the US as his labels first major album released. This became a multi-platinum selling record. This established ATO as a solid label within the music business. After David Grays breakout they began signing a wide variety of artists that made a name for themselves as well as the label such as Gov't Mule, Crowded House, Liz Phair, The Fireman, and Amandla! Although these artists still work with ATO they have branched away from the label and are considered alumni.

ATO RECORDS

Thursday, May 6, 2010

Rodrigo y Gabriela


Rodrigo Sanchez and Gabriela Quintero, who formally call themselves Rodrigo y Gabriela, create a genre of music that is like no other. They met as young teenagers who's passion for metal music brought them together. They spent the earlier years of their lives playing in Dublin. The two Mexican songwriters were something that Dublin had never herd before. They claimed "We still wanted to be metal composers, but everything came out as Latin!" They left Dublin to travel around Europe for a few years learning new styles and refining their skills as worldly musicians. As they were in Barcelona, they got asked to play a show at the newly opened Sugar Club back in Dublin. This club developed a name for the group and in 2003 the album re-Foc was released. This release, as well as the 2004 release of the album Live: Manchester and Dublin made them recognized around the world. There style is a fusion of many styles, all played on classical acoustic guitars. There are elements of Classical Spanish style, Latin, metal, flamenco and world music while still being a rock based group. They implement their own styles of guitar and use the acoustic guitar as a percussion instrument simultaneously. After there most recent release in 2009 of the album 11:11 they began gaining poularity among the mainstream American music scene. Since 2001 they have released four studio albums and two live albums.
ATO RECORDS


Discography

Studio Albums
-Foc (2001)
-re-Foc (2002)
-Rodrigo y Gabriela (2006)
-11:11 (2009)

Live Albums
-Live:Manchester and Dublin (2004)
-Live in Japan (2008)
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